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For better or for worse remains to be seen but there is evidence abound that the industry has gone through a transformation because of social media and one that may last forever as we become more and more technology dependent. How so? The traditional gatekeepers of the industry were well trained editors and experienced designers but that seems to be changing lately. Allure , for instance, pushed out its founding editor of 24 years in 2015 and the position was handed to a younger, digitally-accustomed editor and more space was created for writers with greater online experience. Burberry, another fashion powerhouse, openly admitted this year that they hired David Beckhams now 17-year-old son to photograph their latest campaign not because he was some boy genius but because of his close to 6 million followers on Instagram. That shift is happening because major fashion houses understand the very real influence of social networking sites and the blogosphere on the customer. Market research firm Mintel released a report last year in which they discovered that more than 35 percent of millennial women in America say social media is one of the top influencers when making clothing purchases. Another recent report , this time from the UK, reveals that women are increasingly adopting wear it once culture, binning clothes after only a few wears so they arent pictured in the same outfit twice on social media. So who is behind online media?
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About 100 flights have been affected at Heathrow; London City has cancelled 88 flights; and Gatwick has cancelled nine flights and warned delays are likely. A total of 39 flights have been cancelled at Southampton airport. A Met Office fog warning for much of southern England has now been lifted, but forecasters say there could be further disruption on Tuesday morning. Media captionWatch: Freezing fog covers London landmarks Image copyright Ros Wharf / Weather Watchers Image caption Foggy conditions along the River Thames in Vauxhall, London The cold weather has also meant parts of the UK are suffering from high levels of air pollution, which is expected to continue into Tuesday, as pollutants fail to disperse in the still conditions. Met Office forecaster Emma Boorman said it was likely patches of dense fog would re-form overnight to cause "potential disruption" in parts of England and Wales, particularly in the south. On Monday morning, Heathrow, London City, Gatwick, Southampton and Stansted airports - where visibility has been at 100m - all warned passengers to check flight updates before travelling. Heathrow said the effect of fog on flights there could be more noticeable than at most airports because it operates at 98% capacity, meaning it is harder to space flights out. Image copyright กระเป๋าแบรนด์เนม @HeathrowAirport Stansted has been taking some diverted flights from London City Airport, with a spokesman saying seven had landed so far, but passengers have been warned of further disruption due to the fog. Flights to Amsterdam were the worst-affected due to fog at Schiphol Airport. Liverpool Airport also said fog and low visibility had affected them on Monday morning, despite not being covered by the weather warning. On Sunday evening, freezing fog led to two flights bound for Southampton having to divert to Bristol and Bournemouth airports, but Luton has not been affected.